LAPDOG FOR BUSINESS

Laptops. Smartphones. Tablets. Software. The Cloud. 4G. You've probably already invested heavily in equipping your business with the latest technology so that you and your team can 'work smarter'.
But inevitably, you're probably only using a small proportion of the combined capability that all of this smart technology has to offer. After all, running your business day-to-day always takes priority over reading 'How To…' guides or watching geeky online tutorials!
With a little extra know-how from Lapdog for Business, we could help you unravel any complexities and unleash the potential of an even smarter way of working.

We:

- Provide support and training to enable your team to connect, communicate and collaborate better
- Negotiate better deals with your existing IT & Comms providers, and source new hardware and software more cost effectively
- Design a roadmap for migrating your core services to The Cloud for greater flexibility, security and efficiency
The benefits of working smarter couldn't be more straightforward – clearer communication, increased productivity and a healthier bottom line.


The founders of Lapdog have extensive industry backgrounds, holding key executive positions in major Mobile service providers and Cloud IT service providers. They have been at the forefront of a number of technological trends in communications; from early stage mobile emails, to the wider adoption of use of smartphones and tablets, to the emergence of hosted software (SaaS) and to the wider adoption of Cloud IT deployment.
The business has a distinctive stature in the industry and have wide respect from their peers.
The concept is derived from observations of how the world is moving faster with people wanting to connect effortlessly and quicker. Many businesses are looking at how they and their teams can become more productive and recognise that technology will play an important role in transforming how their people work. They believe that a “connected workplace” will perform well, yet many SMEs are only vaguely aware of what is both affordable and accessible.
This is where Lapdog for Business makes an impact!
We aggregate best of breed products and services in the Unified Communications field to build a bespoke solution for each customer's need. The start of the process is to conduct a high level review and audit of their current IT and Communications activities and costs. Through this process we identify what are key issues within a business and provide recommendations that show a clear path for a customer and include a breakdown of costs. The results highlight the business case and financial benefit for adopting the proposed solution.
Key to LapDog's recommendations are the way we deploy in the Cloud. This gives customers greater agility, the flexibility to grow whilst gaining the benefits of working on an OPEX model.

LIFE BEYOND A SALE!
The team and business pride themselves in the fact that they remain close to customers from initial engagement, through recommendations of a plan, installation of the solution, training of the users and then providing ongoing support at all levels.

The technology sector is poised for further growth, and within the sector, Cloud Technology driven businesses, such as Lapdog, have greatest appeal.

HOW WILL INVESTORS MAKE A RETURN?
It is the intention to sell the business within 4 years or until a value exceeding £5m is met. The detailed financial model shows an annualised EBITDA run rate in excess of £736k and a projected value in excess of £6m based on a multiple of 8. They believe these figures are conservative and the management will drive to improve on these numbers.
The likely exit will either be through a trade sale or private equity deal.
The founder and CEO, Simon Howitt, has been a part of the Yes Telecom Executive team when it sold to Vodafone in 2006 and subsequently led the management team during its 3 year integration to what became Vodafone Partner Services. He was also one of four founding directors and investors at Outsourcery and was part of the team that successfully concluded an IPO in 2013.
In 2014 he acted as non-executive Chairman for IP Solutions and led them through a Private Equity backed deal with Living Bridge.
He has experienced a variety of types of exits and realising shareholder value.

The financial model also shows that during year 3 & 4, they would expect to be paying dividends of circa £500k

FINANCIALS
We successfully raised £150k SEIS and having progressed the business to its current stage
we are now seeking £210,000 and are prepared to offer 15% equity in return. We have applied for, and expect to get, EIS advanced approval.

The funds will be used to
- Continue funding payroll to build pipeline, employ more graduates for the Academy, add more senior sales people and add additional professional services expertise
- Push more extensive marketing and lead generation
- Build our own billing platform so they can bill and contract directly with customers

They very much look forward to welcoming you to become part of the business.