For Entrepreneurs by Entrepreneurs

Toby Wootton brings vast experience in scaling fast-growth businesses and digital transformation to Crowd2Fund. He founded the e-commerce start-up londonrestaurants.com and worked with global brands such as BMW, Canon, and Goldman Sachs.

In Fintech, Toby has driven growth and innovation, leading teams at Lapay UK, SimplyVAT.com, Funding Circle, and World First. He expanded Lapay into the UK, gained FCA authorisation, and introduced a crypto-ready payments framework.

A qualified barrister with a BA (Hons) in Law, Toby is also a Marathon des Sables finisher and volunteer firefighter. His leadership promises an exciting new chapter for Crowd2Fund.

Abel is a management accountant with experience in the technology and sports media market. He is an ACCA (Association of Chartered Certified Accountants) part qualified. Abel has joined our team as the newly appointed Financial Controller in August.

Some of his responsibilities encompass overseeing all accounting operations, which include managing Billing, Accounts Receivable (A/R), Accounts Payable (A/P), General Ledger (GL), Cost Accounting, Inventory Accounting, Revenue Recognition, and Client Accounts.

Chelsea is Crowd2Fund's Creative Director with a background in film and content production, including her work as a Creative Executive at Bee Holder Productions (You Don't Know Jack/ Al Pacino) and Head of Content at Crowd2Fund.

Chelsea studied Contemporary Media at the University of Westminster. She has produced BAFTA/Oscar-qualifying award-winning work including "Waiting for Time," and has worked on projects with notable contributors such as Billy Bob Thornton and Stan Lee to raise awareness for clean drinking water.

Additionally, she has produced content for Soho House and numerous other commercial clients.

Muneeb joins the Crowd2Fund team with an extensive background in Fintech. He has successfully led the growth of two b2b alternative lending start-ups from their early stages through expansion into 7 new markets, and a combined business pipeline of $100mn+.

Muneeb previously engaged with the All-Party Parliamentary Group on Fintech at Westminster, helping shape the UK's Open Banking policy in its early days. Muneeb has served as a mentor, lecturer and advisor on growth and product for early-stage start-ups and incubators. He was recently recognised by the UK government as a leader in digital technology for Fintech. Before Fintech, Muneeb successfully served as the product lead on the retail project launched by Google and its partners in Canada.

Muneeb will be working on establishing new sales channels. He will prioritise the cultivation of relationships with referral partners and drive high-quality businesses to the platform through direct sales. Additionally, he will engage in the development of strategic partnerships and collaborate closely with the team to meet the company's targets. Furthermore, he will provide support to marketing initiatives which include monthly emails to target audiences and direct outbound marketing

Matthew is the Head of Collections and Creditors with 25+ years of banking and finance expertise in both regulated and unregulated sectors. His prior work at Arbuthnot Specialist Finance Limited and Amicus Property Finance equipped him with extensive knowledge of the collections process, borrowers, and third parties in litigation.

Currently, he is in charge of collections, recoveries, and creditors, and ensuring proper management of them and loan book reviews.

Nisha Ahuja is a CFA charter holder with extensive experience in credit and investment analysis. She has proven expertise as a Credit Rating Analyst, adept at evaluating creditworthiness, conducting in-depth financial assessments, and crafting comprehensive credit reports. This expertise was further solidified through a formative experience as an Investment Analyst, where she developed robust financial modelling skills and provided investment recommendations.

Nisha has a BSc Hons in Economics and Management from the London School of Economics and Political Science and was awarded her CFA charter in 2022.

Her career is marked by a commitment to excellence in financial services, underscored by a strategic focus on financial analysis, credit research and macro-economic assessment. With a mission to deliver precise and insightful financial analyses, she promises to elevate our team.

Rasti is a Senior Systems Architect with expertise in cloud computing and financial technology.

He has led digital onboarding projects and payment gateway integrations at iQ Networks, enhancing user payment experiences. In his prior role at Yana Banking Service, Rasti improved observability and financial monitoring systems.

He holds an MSc in Computer and Information Science from the University of Oregon as a Fulbright Scholar and has published research in natural language processing.

Mary, an experienced front-end developer, has an impressive track record of over 8 years in the field. From the very inception of Crowd2Fund, she has been actively serving as their front-end developer.

She remains dedicated to finding novel and inventive approaches to enhance the platform's user experience for all its users.

Muad is Crowd2Fund's Broker Relations Associate. A key player in our originations team, Muad is responsible for developing and maintaining broker relationships, executing sales strategies and promoting Crowd2Fund services to our broker network to ensure high quality investment opportunities are made available to our investors.

Muad brings extensive experience in financial services to the team, having previously worked for S&P Global, London Stock Exchange Group and Goldman Sachs in varied sales and relationship management roles.

Outside of work (for the most part), Muad is an avid football fan and supports Arsenal FC. He also enjoys travelling and learning about different cultures. Muad holds a bachelors degree in political economy and a masters degree in management.

Ilyas, an experienced financial analyst with a background in the banking and hotel sectors, joined our team in August in Finance and Operations.

Ilyas is responsible for reconciling, recording and maintaining accurate CASS records in line with FCA regulations and ensuring Crowd2Fund remains compliant.

He also oversees investor queries, maintaining financial records, and conducting regular audits to ensure regulatory compliance. Ilyas currently attends Brunel University London for a Bachelor of Science in Banking and Finance.

Outside of work, he is passionate about traveling, with a particular love for exploring new cultures and cuisines. He also enjoys gaming, often immersing himself in the latest releases and strategic challenges.