For Entrepreneurs by Entrepreneurs

Toby Wootton brings vast experience in scaling fast-growth businesses and digital transformation to Crowd2Fund. He founded the e-commerce start-up londonrestaurants.com and worked with global brands such as BMW, Canon, and Goldman Sachs.

In Fintech, Toby has driven growth and innovation, leading teams at Lapay UK, SimplyVAT.com, Funding Circle, and World First. He expanded Lapay into the UK, gained FCA authorisation, and introduced a crypto-ready payments framework.

A qualified barrister with a BA (Hons) in Law, Toby is also a Marathon des Sables finisher and volunteer firefighter. His leadership promises an exciting new chapter for Crowd2Fund.

Abel is a management accountant with experience in the technology and sports media market. He is an ACCA (Association of Chartered Certified Accountants) part qualified. Abel has joined our team as the newly appointed Financial Controller in August.

Some of his responsibilities encompass overseeing all accounting operations, which include managing Billing, Accounts Receivable (A/R), Accounts Payable (A/P), General Ledger (GL), Cost Accounting, Inventory Accounting, Revenue Recognition, and Client Accounts.

Chelsea is Crowd2Fund's Creative Director with a background in film and content production, including her work as a Creative Executive at Bee Holder Productions (You Don't Know Jack/ Al Pacino) and Head of Content at Crowd2Fund.

Chelsea studied Contemporary Media at the University of Westminster. She has produced BAFTA/Oscar-qualifying award-winning work including "Waiting for Time," and has worked on projects with notable contributors such as Billy Bob Thornton and Stan Lee to raise awareness for clean drinking water.

Additionally, she has produced content for Soho House and numerous other commercial clients.

Matthew is the Head of Collections and Creditors with 25+ years of banking and finance expertise in both regulated and unregulated sectors. His prior work at Arbuthnot Specialist Finance Limited and Amicus Property Finance equipped him with extensive knowledge of the collections process, borrowers, and third parties in litigation.

Currently, he is in charge of collections, recoveries, and creditors, and ensuring proper management of them and loan book reviews.

Nisha Ahuja is a CFA charter holder with extensive experience in credit and investment analysis. She has proven expertise as a Credit Rating Analyst, adept at evaluating creditworthiness, conducting in-depth financial assessments, and crafting comprehensive credit reports. This expertise was further solidified through a formative experience as an Investment Analyst, where she developed robust financial modelling skills and provided investment recommendations.

Nisha has a BSc Hons in Economics and Management from the London School of Economics and Political Science and was awarded her CFA charter in 2022.

Her career is marked by a commitment to excellence in financial services, underscored by a strategic focus on financial analysis, credit research and macro-economic assessment. With a mission to deliver precise and insightful financial analyses, she promises to elevate our team.

Rasti is a Senior Systems Architect with expertise in cloud computing and financial technology.

He has led digital onboarding projects and payment gateway integrations at iQ Networks, enhancing user payment experiences. In his prior role at Yana Banking Service, Rasti improved observability and financial monitoring systems.

He holds an MSc in Computer and Information Science from the University of Oregon as a Fulbright Scholar and has published research in natural language processing.

Mary, an experienced front-end developer, has an impressive track record of over 8 years in the field. From the very inception of Crowd2Fund, she has been actively serving as their front-end developer.

She remains dedicated to finding novel and inventive approaches to enhance the platform's user experience for all its users.

Jérémie is a Senior Software Engineer and Technical Lead with extensive experience in e-commerce and web application development.

He has led platform migrations and improved development workflows at digital agencies, enhancing performance and deployment processes. In previous roles, he transitioned legacy systems to modern frameworks and implemented data-driven solutions to support marketing and analytics teams.

He holds master’s degrees in Computer Science and Web Project Management and has worked internationally across Canada, France, and the UK.

Shakir is a Backend Software Engineer with broad experience developing and supporting technology solutions across a range of industries. He has worked on modernising platforms, streamlining workflows, and enhancing systems to improve performance and reliability.

At Crowd2Fund, Shakir focuses on building and maintaining the technology that powers the platform, working closely with teams to deliver robust and effective solutions.

Oliver brings a broad range of experience across operations, customer success, sales, collections, and onboarding, having supported the growth of several fast-paced startups. He joined Crowd2Fund in April 2025 as part of the Operations team, where he takes a hands-on approach to ensure the smooth running of daily processes and deliver a high standard of service to our clients.

Oliver studied Geography at the University of Nottingham and is passionate about all things sport—whether he's on the pitch or cheering from the stands. He’s a loyal Fulham FC season ticket holder and an avid traveller, having recently returned from an extended trip across Southeast Asia.

Ilyas, an experienced financial analyst with a background in the banking and hotel sectors, joined our team in August in Finance and Operations.

Ilyas is responsible for reconciling, recording and maintaining accurate CASS records in line with FCA regulations and ensuring Crowd2Fund remains compliant.

He also oversees investor queries, maintaining financial records, and conducting regular audits to ensure regulatory compliance. Ilyas currently attends Brunel University London for a Bachelor of Science in Banking and Finance.

Outside of work, he is passionate about traveling, with a particular love for exploring new cultures and cuisines. He also enjoys gaming, often immersing himself in the latest releases and strategic challenges.