BuyDefinition specialise in the research and development of prototype products and services in the e-commerce market, optimising white label products for sale through retail platforms like Amazon and eBay. With a focus on health, home, and pet markets, BuyDefinition's most successful product trades as the brand, Sleepeze Remedies, selling nasal strips to combat snoring and support breathing problems. The funds raised will go towards further stock purchase to meet demand and additional recruitment to grow the team.
Optimising e-commerce through analysis and innovation
We sell our products online via our own website and our Amazon and eBay channels. Our first product to launch on Amazon was a nasal strip designed to prevent snoring and aid breathing problems, under the name of Sleepeze Remedies. This proved to be a success, so we quickly developed a second product within three months– and so on. We now operate two brands: we have continued Sleepeze Remedies and widened the product range and have created a second brand, RuneSol, for home products. You can receive as discount on our excellent products, as outlined below.
Over the next five years, we aim to increase sales by at least 100% year-on-year by continuing to develop new and innovative products. With the funds raised in this campaign, we will increase our stock, which will put us in a key position for growth. Additionally, we will recruit more staff, including an in-house graphic designer to improve our packaging, an admin assistant to ensure smooth business operation, and a service and fulfilment assistant to maintain the stock room and address customer queries. We're currently at an exciting stage and are exploring opportunities to partner with distributors internationally as we work closely with the Department of International Trade.
Where will the funds go?
Get yourself a bargain
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"Optimising e-commerce through analysis and innovation"
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