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Capital at risk
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Minimum investment is £100
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Family-run business, established in December 2003, by Pelin and Grant Pratt. They had worked as potters, artist and arts and crafts educators since 2000. Bluematchbox Potters Supplies started as a part-time business retailing clay and other potter’s supplies to local potters and Colleges. In 2009, they established their current shop and opened 6 days a week, growing the business 3300% in the 19 years since inception. They've built a reputation of excellence with over 4k reviews and a 5 star rating on Facebook and Google. They are seeking funds for stock and refurbishment.

Provide a leading potters supplies solution

Located in Reading, Bluematchbox draws physical customers from West London , Surrey, Buckinghamshire, Oxfordshire, Wiltshire, Hampshire and Berkshire regularly into the shop but send orders all over the country , throughout Europe and occasionally the rest of the world. We carry a great range of clays, glazes, a comprehensive selection of raw materials, tools and readily supply potters kilns, wheels, machines and equipment from a range of well-known manufacturers. We have in store shopping, in-store pick-up and delivery available. The business has now grown far too big for our current premises to sustain and growth has stalled due to its physical limitations.

The pottery supplies market in the UK is a fast growing market. It is a specialist market where knowledge and experience is key. We estimate the market to be worth around £30-40 million per year. Our history in the sector and expertise, means that we stand out from many of our competitors. We value our customers, their satisfaction has always been a priority for us. Providing a seamless experience to our clients, offering expert advice and going above and beyond to find the best pottery solution is our mission.

With our decades of experience in pottery, pottery supplies and equipment sales we have attracted a loyal and growing customer base. We are located in a prime area of the country on the M4 corridor with huge communities of professional, semi professional and hobby potters within our ‘catchment’ area. To attract the 150% growth in customers we believe is possible we need to be able to compete in terms of showroom and product range. We are excited about the opportunity to expand and this new phase of growth.

Covid commentary:
Sales of the products increased during the pandemic due to their nature where individuals had more free time to buy online. Any challenges presented by COVID-19 were overcome.

Credit commentary:
The directors are providing a personal guarantee, this means that if the business fails, the directors become personally liable for the loan. The directors are homeowners, however, this does not ensure there are sufficient assets should the loan need to be recovered. There have been no CCJs against the business or directors. The Equifax score and grade, on which we base our assessment of risk, are based on the 2021 accounts. We have performed our assessment on recent financial information, including 2022 management accounts, which were not available to Equifax. The year-to-date draft account shows that profit after tax is £97,743 and net equity is £14,991. The bank statements demonstrate reasonable affordability and the accounts remain well in credit.


Business keeps the raised amount even if target is not met.
Loan - product type
Tranche (2 of 5)
£ 122k
£ 33k
Est close date
Funded 1 year ago in 28 days

Where will the funds go?


Key people

Grant Pratt
Pelin Pratt
Red cup

Investor rewards

Got your back

If you invest £1,000 - £1,999
You get a t-shirt

Explore our everyday

If you invest £2,000 - £9,999
You get a tour of the factory and t-shirt

Time for tea

If you invest £10,000 - £20,000
You get a pottery workshop, pottery item created by yourself, t-shirt and tea with the founders

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Business brand

Reading, UK

"Provide a leading potters supplies solution"

3 years, 4 months
Credit risk indicator

Risk warning

Past performance and forecasts are not reliable indicators of future results. Your capital invested is not covered for compensation in the event of a loss by the FSCS. Tax treatment will depend on the individual circumstances and may be subject to change. Please see our Risk section before making an investment decision.