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revenueshareRevenue
Capital at risk
36
Est. Months
14.5%
apr
Director
guaranteed
Capital at risk
Director guaranteed
Amount
£
You make
£
Minimum investment is £100
Total return
£
Est. Monthly repayments
£

Planks Clothing are back, following their last successful raise with Crowd2Fund. Founded by pro-skiers, the brand is based on experience and community, with a passion for the outdoors and the planet, ethically producing technical ski clothing and streetwear. With strong year-on-year growth, contracts with leading stockists and a new, highly experienced Managing Director, they are raising funds to manufacture stock to support their 2020 expansion plans.

Our mission is to be an original and honest outerwear brand that inspires its own community of skiers through a unique and engaging experience.

Founded by ex-professional skier Jim Adlington, Planks is a British ski brand built on our passion for skiing, producing technical performance ski clothing and streetwear. Building a strong following and loyal community amongst seasonaires and holidaymakers alike, Planks has experienced strong year on year growth, turning over £1.65m in the last 12months.

We have a multi-channel approach, with sales through our own eCommerce site growing 69% in 2 years and our B2B wholesale channel has grown 88% in the last 12 months, with leading stockists including ASOS, Snow&Rock and Ellis Brigham. Planks also has 4 unique retail spaces and an accompanying cafe in some of Europe’s top ski resorts including Val d'lsere, Meribel, Tignes and Morzine.

A core aspect of Planks’ identity is our love of the planet. Our design and production team are constantly striving to improve our production techniques to lessen our environmental impact. We currently use Blue-sign approved fabrics and incorporate Repreve recycled yarns into 68% of our collection, recycling over 1 million bottles so far.

We recently on-boarded Derek Bowen as the Managing Director, who is a former national ski coach with extensive experience in the same role at AMG Outdoor and Millennial Brands International. He has a proven, successful track record in leadership, strategic sales operations and brand building. With his leadership, we intend to expand our multi-channel approach, creating strong, supportive and cohesive communities in each resort. Our vision sees Planks as much more than a skiwear company, transforming skiwear’s image, the skier experience and the broader community in a way which Rapha has had on cycling over the last 15 years. To support this growth, we are raising funds to manufacture more stock in preparation for the next ski season in Europe.

X

Business keeps the raised amount even if target is not met.
Revenueshare - product type
Maximum
£ 200k
Raised
£ 142k
Investors
237
Est close date
Funded 4 years ago in 32 days

Where will the funds go?

Manufacturing stock
£200,000

Key people

Hugh Clow
Co-Founder
James Adlington
Co-Founder
Gerald Dawson
Finance Director
Franck Waterlot
Investor & Non-Exec Director
Gabrielle Hase
Investor & Non-Exec Director
Red cup

Investor rewards

The Buckle Up

If you invest £200 - £499
Your choice of free beanie or cap from our headwear collection + 20% discount

The First Lift

If you invest £500 - £999
Your choice of free long or short sleeved t-shirt from our streetwear collection + 25% discount

The Powder Hound

If you invest £1,000 - £1,999
Your choice of hoodie or crew from our streetwear collection + 30% discount

The Fresh Tracks

If you invest £2,000 - £3,999
Your choice of any soft-shell or layering from our outerwear collection + 35% discount

The Snorkel Deep

If you invest £4,000+
Your choice of any outerwear from our outerwear collection + 40% discount

Business brand

London, UK

"Our mission is to be an original and honest outerwear brand that inspires its own community of skiers through a unique and engaging experience."

Business stage
Growth
Incorporated
14 years, 4 months

Risk warning

Past performance and forecasts are not reliable indicators of future results. Your capital invested is not covered for compensation in the event of a loss by the FSCS. Tax treatment will depend on the individual circumstances and may be subject to change. Please see our Risk section before making an investment decision.