loanLoan
Capital at risk
36
Months
16.0%
apr
Director
guaranteed
Capital at risk
Director guaranteed
Amount
£
You make
£
Minimum investment is £100
Total return
£
Monthly repayments
£

Viral, innovative and creative; LTL London is a reputable online handbag store delivering internationally. They have a growing following online, now reaching 48M views on their video campaigns and as a result have seen an increase in sales. Funds raised will go towards refinancing and working capital.

Providing luxury handbags at affordable prices

LTL London started with a dream, determination and £3000 from a credit card. We worked from our flat for the first 3 years. We now operate from two offices in London and our own fulfilment centre in Essex. Our mission is to provide the world with luxury handbags at affordable prices. Most people cannot afford to spend thousands of pounds on designer handbags, and we wanted to bridge that bay.

The company is a success because of the team behind it. We are now into our fifth year and have seen great growth. Our tight- knit team of four and their can-do attitude, their persistence and their dedication has allowed us to overcome all challenges presented. We are forward- thinking, innovative, understand the importance of socials and continue to keep up with trends.

We turned over £100k in our first year and by the third year it’d grown to £900k. Since going live on the 18th of July 2018, we’ve had over 25k orders and over £2M in sales revenue. Our online reputation is growing consistently, now with 78K followers on Instagram, 33K followers on TikTok, 65K email subscribers and 11K SMS subscribers. We had a video reach 45M views on TikTok recently. This engagement reinforces our brand, leading to an increase in sales. We expect to turnover 1M over the next 12months. I am delighted with the brands growth and engagement and thrilled to invite investors to join us as we continue to expand.

Covid commentary:
Sales of the products increased during the pandemic due to their nature where individuals had more free time to buy online. Any challenges presented by COVID-19 were overcome.

Credit commentary:
The directors are providing personal guarantees, this means that if the business fails, the directors become personally liable for the loan. The directors are non-homeowners. There have been no CCJs for the business or directors. We have performed our assessment on recent financial information, including 2022 management accounts, which were not available to Equifax. The year to date management accounts show that net equity was £144,911 and profit before taxation was £200,084. The bank statements demonstrate reasonable affordability and the accounts remain well in credit.

X

Business keeps the raised amount even if target is not met.
Loan - product type
Maximum
£ 53k
Raised
£ 25k
Investors
101
Est close date
Completed

Where will the funds go?

Refinancing
£26,595
Working Capital
£26,595

Key people

Chace O'Neill
Director
Red cup

Investor rewards

Bronze

If you invest £500 - £999
You get an online voucher worth £50 for orders over £100.

Silver

If you invest £1,000 - £9,999
You get any item on our website for free.

Gold

If you invest £10,000 - £20,000
You get any item on our website for free and an hour phone call with the Director if it's something you are interested in.

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Business brand

London, UK

"Providing luxury handbags at affordable prices"

Incorporated
4 years, 3 months
Credit risk indicator

Risk warning

Past performance and forecasts are not reliable indicators of future results. Your capital invested is not covered for compensation in the event of a loss by the FSCS. Tax treatment will depend on the individual circumstances and may be subject to change. Please see our Risk section before making an investment decision.